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Isadore Apparel

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Isadore Apparel is a company founded and designed by Pro rider Martin Velits and his team. We produce the finest cycling apparel, with inside knowledge from the Pro peloton, for discerning riders who value cycling as a lifestyle.

Our cycling apparel and recycled paper packaging is manufactured sustainably, so our World will still look pretty from a bike in the future to come. With materials sourced from ecologically responsible producers, and products made by human hands you will ride with a clean environmental conscience in Isadore Apparel.

Cycling family ties

They say cycling runs in the blood. In the case of the Velits Brothers this is certainly the case. With a family owned cycling store, Dad behind the counter, Mum overseeing logistics and both Martin Velitsand brother Peter Velits riding for professional World Tour cycling teams, the Velits family is the very essence of cycling.

If it is not the amount of kilometers clocked-up during training or results of a recent Grand Tour, being discussed at the Velits family dinner table, it is likely which colors to choose for the coming Isadore Apparel season or the development for new products.

Pro cycling design knowledge

Isadore Apparel was from the very beginning created on the foundations of the Velits Brothers deep insight to what works on the road and what does not. This knowledge is used extensively throughout every aspect of Isadore Apparel. We use our Pro cycling design knowledge, and combine it with clean design for any rider with an active cycling lifestyle.

No matter whether you are a Racer or a Rouleur you will feel the attention to detailing in every item of our products derived from hours and hours and thousands of kilometers in the Pro cycling peloton.


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